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From SBJ

From SBJ



What Do Millennials Really Want? Here’s Everything You Need To Know

 The world is moving at an incredibly fast pace and businesses across the world must learn to adapt to new trends or risk becoming obsolete. The same is true when

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Behind The Smoke Screen: Mark Mitchke

For over two decades Amazon has given consumers the ability to purchase everything they need at the lowest price and have it shipped to their doorstep. At the same time

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America’s Middle Class: Crushed

  The middle class in America is disappearing. Here are two disastrous findings from a Pew Research Center analysis of the current population survey from the U.S. Census Bureau: The

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Traveling This Summer? Here’s How To Get The MOST Out Of Your Points!

Marc Ellis is the CEO of Thanks Again which began in 2004 as a marketing services firm offering loyalty and engagement solutions to highly fragmented everyday spend retailers (dry cleaners,

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What Millennials Really Want- And How To Give It To Them

Entitled. Greedy. Disloyal. The perceptions surrounding today’s millennial generation aren’t always flattering. But we don’t get why this group so often gets a bad rap. In fact, we think the

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What It’s Like Marketing the NBA Finals

With the NBA Finals at the cusp of excitement for basketball fans around the world, I had the privilege to speak with Pam El, the Chief Marketing Officer for the NBA

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Standard Work for Leaders

  If you want to consistently put out a high quality product with zero defects you need to eliminate all variance in each step of producing the product.   To accomplish

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Capital Gains Exclusion on Qualified Small Business Stock Offers Attractive Tax Benefits

The Protecting Americans from Tax Hikes Act of 2015 (PATH), signed into law by President Obama on December 18, 2015, provides a number of tax benefits to various types of

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FEATURE: Building High-Trust Organizations and Being Smart about Trust

High-trust cultures spread a conversation at a time, a promise at a time, a meeting at a time, a new hire at a time.  I’ve recently written a book entitled,

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If Cash is King, Having A Mission is Queen!

As an entrepreneur you constantly hear from advisors, investors, and other business experts the bulletproof rule: cash is king. For those of us that have taken the road less traveled

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